OUR STORY & THE 5 P's
Everyone Has a Story...and Here is Ours! The 5 P’s Of Success, For Both Us And Our Clients
Our People, Products, Process, and Performance Create Real Partnerships
We deliver digital products and services, all 100% made in the USA, to over 95 television stations across the United States.
We not only know digital and deliver results each and every month for regional and local accounts, but we have also been in the television industry for years. We understand your perspective. We understand that digital products and services are designed to enhance your relationship with your local client base, so we do not ever promote a Digital versus Traditional mindset. Our digital marketing channels were designed to work together beautifully with television advertising, and they do!
With a fully stocked product suite, we are a digital agency known not only for maximizing ROI, but also facilitating growth for a diverse group of clients. Our services allow you to focus on building your business better, faster, stronger.
A solution that can win against any local, regional, or national agency.
We do not work with antiquated transactional sales teams. If you are a company that is looking for a digital agency to help you create a true multi-screen marketing solution, look no further.
Traffic Builders was developed by a national television advertising consultant with Jim Doyle & Associates, Burke Advertising & Marketing, and a successful New York/New Jersey advertising owner. After experiencing media sales, people from both sides of the desk recognized the need for a more complete approach to managing advertisers’ messages. It was apparent that not only were clients in need of a multi-screen marketing option, but that television and radio stations were in need of marketing and solutions for the “new purchase path”.
That complete marketing solution was Traffic Builders Digital Marketing!
Traffic Builders provides white-label digital marketing services to media groups and advertising and PR agencies. We believe that media sales organizations must help their local clients manage their marketing message throughout the entire multi-screen consumer purchasing process or risk losing their hard-won advertisers.
When a consumer sees a commercial for a product that interests them, they begin researching the product to see if it’s the right choice for their needs. They utilize multiple screens and devices to vet their brand and purchasing options. We call this the “new purchase path”.
Traffic Builders’ products, people, and performance give media sales organizations the ability to deliver solutions and real results to their advertisers throughout the entire consumer purchase process.