We Are Digital Drivers, No Passengers Here.
Building responsive websites that look great and convert leads is what we do! Our LocalX web team will design and develop a website for your business to capture your essence and reach. Our websites are cross-platform ready on a multitude of devices including desktops, tablets, and mobile devices.
Search Engine Optimization
LocalX SEO analysts understand that ranking in search engines can be a complicated and time-consuming task.That’s why we are dedicated to creating industry-driven, keyword targeted content for your business. Our best practices and techniques are designed to increase your visibility, gain competitive edge, and improve rankings on popular search engines like Google, Yahoo, and Bing.
Social Content Management
Social Media is the most powerful tool you have to reach customers and cultivate relationships lasting a lifetime. Let LocalX optimize your business social marketing initiatives and generate social presence on the world’s leading channels including Facebook, Twitter, Instagram, LinkedIn, YouTube and Pinterest.
Pay-Per-Click advertising can help you achieve first page results within minutes of kicking off your campaign. Our LocalX PPC experts are devoted to identifying new ways and techniques to maximize your business ROI quickly and effectively.
What customers are saying about your business can significantly impact your growth. At LocalX, we can improve your business image to reclaim the positive status it deserves. Whether you are looking to add value to your brand, optimize pre-existing customer feedback, or improve your online presence, we will help you authentically generate positive recognition.
The Complete Purchase Funnel and How You can Offer It
When you’re offering advertising to your customers you want it to boost their business so that it is seen by as many consumers as possible. You also want them to be able to see a clear return on their investment so you can keep their business.This is exactly what offering a complete purchase funnel approach gives your client. Right now, you may only be able to offer them advertising on one screen. However, what if consumers saw your client on every screen they pulled up? Your client’s ROI would go up, and they would be more likely to become loyal to your Media Group or Advertising Agency. Adding on a full suite of digital products to compliment your traditional advertising boosts your credibility, and your ability to provide a comprehensive and stable digital marketing platform for your customers. The complete funnel approach leads consumers from seeing it on a screen, through research, and into purchasing. We help you make this process as smooth as possible to keep consumers engaged and, above all, help them complete the purchase. The smoother we make this process, the better ROI your client will see. So what does that process look like? First off when […]
Targeted TV: How Offering YouTube Advertising Can Benefit You and Your Clients
You may be currently offering your clients traditional advertising, but what if you could make that traditional advertising better? What if you could control which households saw the commercials and ads you offer? Imagine a scenario where a store only sends their commercial to women between the ages of 13 and 25, in a specific income bracket. We can do that. When using YouTube advertising, we can target the commercials to only house-holds that are most likely to be interested in your client’s products and services. Before the advertising campaign even starts, we work one-on-one with the client to find out exactly what their goal is so we can target the right audience. This eliminates wasted ad spend. YouTube Advertising is very transparent and trackable. From day one we will supply your client with a dashboard that gives them the ability to track their campaign in real-time. This helps ensure client satisfaction and retention. YouTube advertising is unique in that it works on a cost-per-view model. If the YouTube commercial is less than 30 seconds, the client only pays when the WHOLE commercial has been watched. If the commercial is longer than 30 seconds, the advertiser only pays for the […]
What Is a White Label Digital Company and How Can It Work for You?
White Label is a term that began in the music industry with white label records used by DJs. Before the record was released to the public or had an official record company, a small number would be released to radio and club DJs with a blank white label on them to test the listener’s reaction to the new music. This term was quickly adopted by other industries that created products to be sold to companies that already had an established brand in the marketplace. The brand benefits because they are able to sell the product without owning the factory or paying the workers. The factory company benefits because they don’t have to build their own brand recognition or handle sales and marketing. It’s a symbiosis that helps corporations succeed and offer high quality products. The same concept works in the digital world. A white label digital company like Traffic Builders produces the product for you, and you sell it. Our company is your company. Our digital experts produce real results, and all you have to do is sell the products. Without a digital white label company, you would have to hire a staff of digital specialists or outsource the […]
Social Spotlight: September 2016
Hello and welcome back to the blog. Today we’re going to highlight some of the recent social links we’ve shared on Facebook and other social channels. Check back often, or follow our Facebook Page. ~ Check out the great feature on Traffic Builders from our friends at the Local Search Association. ~ Pinterest has launched Promoted Video ads and is working with top publishers to create video content for the shopper-centric social network. ~ Apple announced the iPhone 7, 7 Plus, and a new Apple Watch at their event in San Francisco on Wednesday. ~ Samsung has been forced to recall the Galaxy Note 7 after reports that the battery caused some devices to explode. ~ Facebook is encouraging advertisers to increase the speed of their mobile websites.
SEO: A Long-Term Digital Solution
In comparison to other digital marketing techniques, SEO (search engine optimization) can be much less tangible. To start with, SEO is a process and much of the initial work can’t be seen. It is technical work and it has to be done in order to deliver any tangible results. Even after the initial work is done, it could still be months before the keywords start to show any significant growth. So, if is so difficult to see the results of SEO in the first few months, why is it still one of the most important digital tools being offered? Laying a Foundation The majority of digital marketing can produce immediate results. Pay-per-click, audience targeting, social media advertising…. all of them can start showing results immediately and that is why they are such attractive options for businesses. There is no doubting the results with these products. They work and they drive traffic to the site. One thing the other products don’t do, however, is any work on the actual site. SEO is such an integral part of digital marketing because it lays the groundwork for the overall success of a business on the web. As a fundamental tool, SEO provides […]
nj.digital is Traffic Builders’ Solution to Local Digital Marketing
Our team at nj.digital brings national level digital marketing to local businesses across the Jersey Shore. nj.digital is the Central New Jersey division of locally owned Traffic Builders in Toms River, an agency that supplies digital marketing products and services to over 55 television stations across the country to resell in their local markets. Our charter with nj.digital is to use the experience and expertise we have developed in working with clients in every type of business around the country to local business here in our home state of New Jersey. Whether you are an independent company, franchise, or multi-location organization in Ocean, Monmouth, Atlantic, Burlington or Cape May County, our team at nj.digital can help your business increase local lead generation. Our nj.digital team has experts in every aspect of digital marketing that could impact a local business including; Search Engine Optimization – SEO, Website Development, Search Engine Marketing – PPC, Social Advertising and Content Management, Database Marketing and Audience Targeting. nj.digital is 100% about helping local business grow right here in New Jersey!
Mobile Friendly Websites – Why Do I need One?
Websites aren’t just for new users. Returning customers may also be looking for you for new offers or updated information. Having the right information on your website is vital for building trust with your customers. A site that is out-of-date or isn’t updated could be the determining factor in a customer choosing you or the competition. In the digital space, a website serves as your storefront. For many users, it could be the first impression of your business. The majority of users spend less than 15 active seconds engaging with a web page. (Source: Chartbeat) The average person spends 5.6 hours a day with digital media. 2.8 hours (51%) is spent on a mobile device (Source: Kleiner, Perkins, Caufield & Byers) Without a mobile friendly site, your business is losing out on customers looking for products or services you offer. Our responsive designs: Transition easily across devices Improve rank on mobile searches Drive sales and conversions with easy navigation Mobile is changing the world. Today, everyone has smartphones with them, constantly communicating and looking for information. In many countries, the number of smartphones has surpassed the number of personal computers; having a mobile-friendly website has become a critical part of […]
7 Advantages of Digital Marketing vs. Traditional Marketing
Businesses — both small and large — have been utilizing advertising for decades. From billboards to business cards, most businesses have recognized the need to increase brand awareness. In the digital age, the opportunity to get a business in front of a large audience has never been greater. Digital marketing presents opportunities that just weren’t viable or even possible with traditional advertising. Here are seven advantages of digital marketing: Exposure Let’s face it: with most forms of traditional advertising, the reach was limited. The exact opposite is true of digital marketing. A businesses name can reach the entire world with one campaign. The reach of the internet is global, creating infinite possibilities to grow a brand and increase ROI. Equality The internet is the ultimate level playing field. The smallest company has the same opportunity as the largest Fortune 500 company in the eyes of the internet. With a strong campaign and the right goals, any business can compete in the digital realm. Measurable Results The actual results of traditional advertising are hard to determine. The effects of flyers, commercials or business cards can’t readily be quantified. With digital marketing, the results are laid out on the table, making it […]
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